/Gopal Swaminathan

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So far Gopal Swaminathan has created 3 blog entries.

Can mobile learning increase sales?

It is over 3.5 years since the first customer went live on the­ Bsharp field sales engagement platform. Our core assumptions: We spend a lot of time on the core assumptions of the business - Companies will want to train, engage, empower field force on their mobile phones. Sales persons will take their training's on their mobile phones All stake holders in the organisation (from the management to the sales person) will find this arrangement beneficial [Positive sales impact] Fast forward to now, the trends are mighty strong. This tail wind is what keeps us innovating on the platform on a daily basis. Mobile computing is the dominant work trend: 27% of users use ONLY smartphones in a typical day : Thinking with Google The average user will have 3+ mobile devices: Gartner Mobile computing for work is rapidly increasing: 48% of employee facing IT investments are mobile focused: Forbes mLearning is now a way of organizational life: 34% of companies surveyed have implemented a mLearning program 30% of users surveyed have used their mobile phone for organizational learning 70% of users have increased motivation to learn when learning through a mobile device It was done in a variety of locations: 32% during business travel, 26% at home, 24% while commuting, 18% office/elsewhere. mLearning brings in comparable or better learning outcomes : Improves learning time: Smartphone users finished courses, on an average, 45% faster A global pharma company achieved 53% improvement in knowledge retention among staff Same knowledge transfer and assessment results as classroom, eLearning: At lesser time Sales persons are enthusiastically engaged: In [...]

By | June 19th, 2017|Blogs|0 Comments

Sales tracking getting critical due to GST? Go mobile now!

D-Day July 1st. The GST regime kicks in. Your organisation is focused on optimising the stock on the D-Day. You want to minimise your stock exposure, your partner exposure, and your tax exposure on that day. Your product management team is geared to take the right decisions to liquidate the stock efficiently before the D-Day. But how are they getting the raw data on secondary sales? Calling the sales guy, partner every day? Through excel sheets that need to be collated? Through text messages with lots of followups? Let the corporate office team focus on what they do best: Analysing the situation, taking critical decisions in the market. Bsharp can get you the information from your field team. BsharpCorp is a mobile tool to get field information from your sales team instantly. Invite your sales team to download the app and login securely Add your partners, your product SKUs Define the format for the report Viola! You are done. Your sales team can report happily and securely through the mobile app [Android, iOS]. You can get consolidated data for your analysis. Check out more at Let Bsharp set it up for you. It takes less than 30 minutes to set it up for your team. What's more you could deploy other data capture forms with elements including photographs, GPS locations and voice! Want to track secondary sales with your field sales representatives for GST D-Day? Write to us with your telephone at

By | June 14th, 2017|Blogs|0 Comments

What Sales People Want?

About 85% of the salespeople voted that “Job roles & responsibilities” is a highly motivating factor in their daily work. “Salary & Incentives” are considered as the 4th motivating factor.

By | October 26th, 2016|Blogs|0 Comments