We looked up for "Is LMS Dead?" and found a hundred different articles – some as early as 2007. In technology terms, these seven years are equivalent of a century. So, if still we are asking the question, it clearly means that the LMS is NOT dead. It is live, kicking, and it has successfully morphed itself to suit the new age. At Bsharp, we engage with the extended sales teams of companies and give them tools to make them successful. In a typical scenario, we will have over 1000 sales personnel, spread in 100+ cities in India. The context of the engagement is clearly sales. So, what did we want in our LMS? Integrated with the sales process: We said that the learning is not a stand alone activity. It is integrated with the business process of sales. So, learning has to co-exist with product information, sales reporting, documentation and the like. No "Learning Training": Of course, our LMS has to be intuitive – no special training should be required to use the platform. Burst Training: Our target audience are a busy group. They are sales personnel, running behind their monthly targets. Their training have to be for a few minutes a week rather than few hours every quarter. Continuous learning. Gamified: The sales person has to go through a “game” – win points, badges, be part of the leader board, win prizes. That will provide continuous adrenalin to the sales person. Collaboration: The sales person should be able to discuss about specific issues around the training and learn from it. How do we enable this collaboration? Mobile Access: We needed the sales person access the training through the PC, Tablet or Phone. It [...]
Who says learning can't be fun ? We have seen consistently that bundling right content with fun filled delivery elements provide impactful results. That is why we bring our content and sales experts together with our creative team to device unique gaming elements that provide a lasting impact for your sales team. We have all the components for a gamified engagement - a configurable points system, a platform that can give points based on every action, badges, leaderboards, contests etc. Depending on the customer and the situation, we develop custom contests games to make the engagement exciting. For example, one of the leading technology players wanted to train their sales force on Microsoft Windows 8. We developed the testing through an SMS Quiz - with the prizes given for the "Fastest Finger First". Similarly, in one of our Workshops, we had to show case the difference between PC and Smartphone numbers. We developed a (offline) Tambola game that will help the team understand the difference in scale. We also manage the entire gift administration logistics - every week, there are many sales personnel across the country who get their surprise gifts through an email - for the great work they have done for the company. Field Sharp: Know More
Hi, Let us discuss various aspects of Sales Person engagement through this blog. We think blogs should be short - 10 lines max. We think it should convey a powerful idea. And let the reader think about the pros and cons of implementing the idea in their organization. We invite you to contribute your ideas to the blog too. Write to us at firstname.lastname@example.org. Please go through the short blogs, and post your valuable comments. Happy Selling.