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So far Sushant Das has created 6 blog entries.

NGOs- Mobile Data Collection Offer

As part of your NGO's operations, you collect a lot of data. It could be daily reporting of healthcare workers. Or a field report about the status of a farm. Many NGO's still use the "Pen and paper" system to collect the reports.

By | November 8th, 2016|Blogs|0 Comments

Mishmi Takin implements Bsharp Enterprise

Mishmi Takin International is a Florida based Sportswear Company, specializing in hiking boots and jackets that keep you dry in wet conditions. Mishmi Takin uses Bsharp Enterprise app to engage their sales personnel across geographies.

By | October 5th, 2016|Blogs, mLearning|0 Comments

How to Listen to and Act Fast on Market Trends Using Sales Enablement Tools

Do you know the Pulse of your Market? Do you catch market trends just as they are beginning to form so that you initiate timely Actions ? One of the aspects of staying effectively connected with the pulse of the market is to be tuned with the field team and to hear what they have to say. The field team, as a whole, has more information about the market trends than the corporate office. With various layers in between, the information at the corporate office is highly sanitized and abstracted. In many rapid velocity businesses, when corporate office seeks field feedback on a particular market phenomena (like a change in sales pattern or a competitor’s product scheme for example), it is already an established trend. Therefore, the window of opportunity to capitalize on the information might have been lost. The sales teams typically get a sense or feel of positive or negative signals ahead of the corporate office. If the corporate office is aware of these signals accurately and in time, pre-emptive actions are possible. For this, the sales teams need to be armed with the right sales enablement tools which makes it possible for you to get and process the information from the field  - in time to Act on it. Gather Information. Process it into a signal. Master the trend. Smart devices make it easy to collect a wide range of information from the field. We can today collect so much information that we are often left wondering what information to capture? And more importantly what are the metrics that these numbers could drive? Assuming if we could somehow capture any data that one could wish for and configure dashboards tracking key metrics – [...]

By | September 28th, 2015|Blogs, Insights|0 Comments

Pitch Perfect

“We have no way to make sure that sales person is pitching the right mix of products with the right message  and not just selling what is easy to sell”, says a IT Enterprise Sales Head. “We think there is a considerable potential of improvement in the sales pitches, especially in our outsourced sales force and our middle 50% sales performers”, says the Sales Head of a pharma company. Sounds familiar? These some of the things that we hear from national sales heads, sales managers and sales training coordinators. That is why we came up with patent pending mobile enabled tools to help your extended sales team make that perfect pitch. Companies have a host of content to support the product in any given situation - they need to be accessible to the sales person at the right time - in front of the customer. Armed with the right mix of mobile enabled training, community learning and tools that they can rely on, your sales team will make perfect pitches across the different markets and geographies. Again and again and again. We do this by: Preparing the Sales Team for the perfect  pitch via short burst training Help pre-call planning with the specific customer scenario Bring up a pitch wizard that will help you configure the right content for the customer: Based on profile and current product usage Creating, administering and assessing  the actual pitch made to the customer via our innovative mobile enabled platform. This is typically delivered on a tablet to the customer. Provide the ability to track the pitches which are delivered and map it against customer results. Bsharp. Pitch Perfect.

By | May 14th, 2014|Blogs, Intelligent Showcases|0 Comments

Are you sensing ?

One of the aspects of staying effectively connected with the salesperson is to hear what he or she has to say. And we are not talking about feedback forms and itemized checklists here. The field team, as a whole, has more "gut feel" information about the direction of the market than the corporate office. With various layers in between, the information at the corporate office is highly sanitized and abstracted. In many rapid velocity businesses, when corporate office seeks field feedback on a particular market phenomena (a competitor's product scheme for example), it is already an established trend - the window of opportunity to capitalize on the information might have been lost. How do you ‘make sense’ out of the "noise" before ‘it starts trending"? Bsharp's helps companies abstract field feedback (through discussion forums, field mood indicators, info-collector forms) and we provide the "processed signal" on any given topic. Thus we magnify the "noise" at the field into "signals" - you can factor these into your critical decisions (product launches, price moves, inventory calls, stock movements, local promotions, bundling etc.) Gather the noise. Amplify it into a signal. Master the trend. Makes Sense?

By | November 15th, 2013|Insights, Training|0 Comments

Making the Learnings Stick

Whether you are pepping up your sales team for a new sales campaign , or gearing them up for a new product launch, one of the key challenges faced by the companies today is how to make the learnings stick ? The existing approach involves an upfront training session(s) (which can be face to face or eLearning), followed by a assessment(s) before the sales event starts. The effectiveness of the training is then assessed after the campaign based on the campaign performance. At Bsharp we have discovered that "short burst" training give maximum engagement levels - the sales personnel have time to take training week on week. We have conducted surveys of "training effectiveness" with the audience - we have found that the short training (8-10 minutes) in a local language (Hindi in this case), have found maximum audience impact. Short burst training need explain the broader picture, but have a narrow focus. For example, if it is about a product, we need to explain where the product is fitting into the portfolio and then focus exclusively on the product. In typical consumer selling situations, the sales person gets not more than 7 minutes in front of the customer - the burst training needs to focus only scripting those 7 minutes. What to show the customer? What tools to use? What are the questions to ask?  If it is interestingly packaged and is below 10 minutes, the sales person makes it part of his/her rhythm. It becomes a habit, especially if it is available on the mobile phone. The second aspect is to find how the training is retained. This is important as the sales person is going to face the customer a few hours, [...]

By | November 15th, 2013|mLearning, Training|0 Comments