Founded in 1985, celio is a leading men’s ready-to-wear brand from France that’s present in over 50 countries.
In India it operates in different in store formats such as company-owned-company operated, multi-brand outlets, and shop-in-shop with a frontline team that’s approximately 700+ strong.
On March 25, 2020, when India went on a nation-wide lockdown, The head of HR at celio India, Ms. Binny Mathen and her team, made it their mission to keep their frontline engaged and in-sync. Using cSquad (Platform powered by Bsharp), and through the course of the lockdown Team celio was able to gather approx. 6000 hours of engagement.